Burger King
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Methane Emissions
Greenwashing
In 2020, Burger King announced they will sell a more "climate-friendly beef"[1] for a limited time in Austin, Portland, New York and other select locations across the US.
For this initiative, Burger King explains that enteric methane emissions – a potent greenhouse gas – from the cattle are reduced by one third during the time they are fed lemongrass. Overall, this equates to a reduction in enteric emissions of less than 5% when considered over a cattle’s lifespan.[2]
This was falsely described by CNBC as a "low methane diet."[3]
Corporate Links
See references @ Microsoft, General Mills
Sources
- ↑ https://web.archive.org/web/20201114123626/https://www.rbi.com/IRW/CustomPage/4591210/Index?KeyGenPage=474738
- ↑ https://native.eco/2020/07/lemongrass-burger-king-methane-and-our-climate/
- ↑ https://www.cnbc.com/2020/07/14/burger-king-is-selling-a-burger-made-from-cows-on-low-methane-diet.html?__source=iosappshare%7Ccom.apple.UIKit.activity.Mail