National Cattlemen's Beef Association: Difference between revisions
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The report evaluated five "Carbon Markets that Incorporate Grazing Management Systems": | The report evaluated five "Carbon Markets that Incorporate Grazing Management Systems": | ||
• Climate Action Reserve | • [[Climate Action Reserve]] | ||
• Ecosystem Services Market Consortium (ESMC) | • [[Ecosystem Services Market Consortium]] (ESMC) | ||
• Grassroots Carbon | • [[Grassroots Carbon]] | ||
• Regen Network | • [[Regen Network]] | ||
• Soil and Water Outcomes Fund | • [[Soil and Water Outcomes Fund]] | ||
While also mentioning, but not analyzing, the upcoming offerings of [[Bayer-Monsanto]] (Bayer's "RangeView" platform) and | While also mentioning, but not analyzing, the upcoming offerings of [[Bayer-Monsanto]] (Bayer's "RangeView" platform) and [[Native PBC]].<ref>https://web.archive.org/web/20220214204752/https://www.ncba.org/Media/NCBAorg/Docs/ncba_carbonmarketsreview_final_20210823.pdf</ref> | ||
= Sources = | = Sources = | ||
Revision as of 17:00, 5 April 2023
The National Cattlemen’s Beef Association refers to itself as "the marketing organization and trade association for America’s one million cattle farmers and ranchers." It claims a mantle of world leadership with its assertion that "The U.S. produces the most sustainable beef in the world through decades of improvement and innovation."[1] These production innovations are to a great extent based on the Holistic Management theory of Allan Savory, who founded and led the movement to greenwash US Beef in the 1980s, working closely with the Reagan-Bush USDA. The NCBA is closely affiliated with the Savory Institute in a variety of ways.
Greenwashing
Methane Denial
The National Cattlemen’s Beef Association—which lobbied for meatpacking plants to remain open during the pandemic—dispatched its former senior director of sustainable beef production research, Sara Place, to assure the conservative media host Glenn Beck[2] that methane emissions from “cow farts” were “fake news” and that cattle “are part of the climate change solution.”[3]
Sara Place is also featured by the Savory Institute, which promoted[4] an article she penned for the Beef: It's What's For Dinner blog, arguing that:
The social battle underway about what type of agriculture is best (local vs. non-local, vegan vs. omnivore, organic vs. conventional, grass-fed vs. grain-fed) is getting us nowhere.[5]
and: "we need... sustainability... regardless of the production system."
Influence
<https://unearthed.greenpeace.org/2022/03/07/biden-methane-pledge-beef-climate-lobying/> <https://unearthed.greenpeace.org/2022/03/09/global-warming-potential-star-methane-agriculture-net-zero/>
Methane Science
<https://www.distilled.earth/p/reducing-methane-emissions-is-one>
Global Roundtable
The GRSB (Global Roundtable for Sustainable Beef) includes the NCBA as well as the Savory Institute and major U.S. beef industry players, providing a forum through which they have collaborated since ~2012.[6][7][8][9][10]
Environmental Stewardship Award
1995
Given to Sid Goodloe, Allan Savory's first U.S. business partner & influential USDA-affiliated advocate.[11]
Voluntary Carbon Markets
In August 2021, a Review titled "Voluntary Carbon Markets Applicable to Grazing Operations" was prepared for the NCBA for the consideration of (aligned) farmers and ranchers.
The report evaluated five "Carbon Markets that Incorporate Grazing Management Systems":
• Ecosystem Services Market Consortium (ESMC)
• Soil and Water Outcomes Fund
While also mentioning, but not analyzing, the upcoming offerings of Bayer-Monsanto (Bayer's "RangeView" platform) and Native PBC.[12]
Sources
- ↑ https://www.ncba.org/producers/sustainability
- ↑ https://web.archive.org/web/20210723053023/https://www.youtube.com/watch?v=c6LzLdrewu
- ↑ https://web.archive.org/web/20200715212037/https://www.thenation.com/article/society/beef-red-pill-right/
- ↑ https://www.facebook.com/savory.global/posts/2149423611751076
- ↑ https://medium.com/@beefitsfordinner/latest-study-confirms-an-animal-free-food-system-is-not-holistically-sustainable-69df19dededd
- ↑ https://savory.global/wp-content/uploads/2017/02/2012-ar.pdf
- ↑ https://www.beefcentral.com/news/cattle-council-joins-global-beef-sustainability-roundtable/
- ↑ https://grsbeef.org/members/
- ↑ http://www.angusbeefbulletin.com/extra/2014/03mar14/0314fp_GRSB.htm
- ↑ https://grsbeef.org/Leadership/
- ↑ https://nmwrri.nmsu.edu/wp-content/uploads/2015/ConfOneFile/2001%20Conference%20Proceedings%20(as%20one%20file).pdf
- ↑ https://web.archive.org/web/20220214204752/https://www.ncba.org/Media/NCBAorg/Docs/ncba_carbonmarketsreview_final_20210823.pdf