Ecometric (UK)

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Leadership

David Wright, the Founder & CEO of Ecometric, is a former pilot of the British Royal Airforce (RAF): "As a military aviator he learned about remote sensing technologies, on which so much of his RAF life depended, and went on to apply these techniques to remotely assessing the farmed and natural world. Leaving the RAF he founded Spectrum, supplying low-cost remote sensing and imagery analysis for farmers using military grade sensors mounted on very light aircraft."

Hywel Evans joined David at Spectrum, where he applied "his deep analytics knowledge to developing new systems for interpreting remote monitoring data." He is now the head of AI development as the CTO for Ecometric.

Andy Webb, Ecometric's Commercial Director, is a former Rothschild Managing Director.

Kerstie Wright, Ecometric's Head of HR & Finance, also has a background in the UK military, having spent more than 20 years in the RAF leading in estate management overseeing critical infrastructure and in media management.[1]

Regen Registry

To demonstrate integrity and transparency ecometric’s CEO and founder David Wright says "Working with Regen Network to achieve external methodology review a vital demonstration of our own integrity and confidence and aligns with their farmer first approach to ag-tech. Completion of this peer and methodology review will verify the ecometric methodology and assign it a bespoke carbon credit class, allowing farmers and land stewards to sell their ecosystem services directly to buyers around the world through the Regen Registry.”[2]

Neural Network Methodology

"This methodology protocol proposes the use of remotely sensed multispectral imagery and soil sample results to train an Artificial Neural Network (ANN) to monitor changes in Soil Organic Carbon (SOC) stocks, within a project area, through time."[3]

Sources